Email Marketing Automation Services

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Email Marketing Automation Services

Email automation services allow businesses to automate their email marketing campaigns. These services enable businesses to send targeted and personalized emails to their subscribers at specific times or in response to specific actions or triggers.
Whisskers Email Marketing Automation Company can help your business improve customer engagement, increase sales and revenue, and build a loyal customer base through effective and targeted email marketing campaigns.
We undertake a range of email marketing automation services, such as building and managing email lists, creating and sending email campaigns, automating email campaigns, tracking and analyzing campaign performance, and integrating with other marketing tools such as CRM, social media, and landing page builders to create a cohesive marketing strategy across multiple channels.
Whisskers Marketing

What is Email Marketing Automation?

Email marketing automation uses software tools and technology to automatically send targeted and personalized emails to a specific group of subscribers in a timely and relevant manner. This process involves setting up email campaigns, designing email templates, segmenting email lists, creating workflows, and analyzing email performance metrics.
Email marketing automation services can help companies streamline their email marketing process, improve engagement with subscribers, increase revenue, enhance the customer experience, and analyze results for better performance.
Significant features of email marketing automation are:

  • Automated campaigns
  • Segmentation based on subscriber behaviour, demographics, interests
  • Workflow creation and sending follow-up emails and triggering actions based on subscriber behaviour
  • A/B Testing
  • Analytics and Reporting

OUR SUCCESS STORIES

Clients in 15 countries across 3 continents
Increase in Traffic through SEO
Ranking for our Clients month on month
Revenue increase for client after SEO
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Types of Email Marketing Automation

You can send automated emails to subscribers based on events and triggers using email marketing automation services.

Welcome Emails

Welcome emails are automated emails sent to new subscribers when they first sign up. They typically include a welcome message, brand information, and a call to action to encourage subscribers to engage further.

Abandoned Cart Emails

Abandoned cart emails are sent to customers who added items to their shopping cart but still need to complete their purchase. These emails include a reminder of the items left in the cart and a call-to-action to complete the purchase.

Follow-Up Emails

Follow-up emails are sent after a customer takes some action, such as making a purchase or downloading a free resource. These emails can include related content, upsell or cross-sell opportunities, or simply a thank you message.

Re-Engagement Emails

Re-engagement emails are sent to subscribers who have not engaged with the business or brand in a while. These emails typically include an incentive or reminder to encourage subscribers to re-engage with the business.

Drip Campaigns

Drip campaigns consist of a series of automated emails sent to subscribers over a specific period to nurture leads, educate subscribers, or promote a specific product or service.

Triggered Emails

Automated triggered emails are sent based on a specific trigger, such as a subscriber's birthday, anniversary, or recent activity on the website.

Whisskers Email Marketing Automation Process

The email automation process at Whisskers typically involves several steps:
check on total CTR, web visits, e-commerce conversion, leads, sales, and revenue generation.

  • Define Objectives

  • Our team first defines the objectives of the campaign. This could include increasing sales, improving engagement, or building brand awareness.

  • Define Target Audience
  • Our team then defines the target audience for the campaign. This involves identifying the ideal customer's characteristics and segmenting the email list accordingly.

  • Create Content
  • Once the objectives and target audience have been defined, the next step is creating the email content. This could include designing email templates, writing copy, and creating graphics or images.

  • Set Up Automation
  • After the content has been created, the next step is to set up the automation for the email campaign. This could involve setting up triggers, workflows, and rules to automate the sending of emails.

  • Test and Optimize
  • In this step, our email automation team tests and optimizes the campaign. This involves running A/B tests to determine which content and design elements perform best and using data analysis to optimize the campaign for better results.

  • Launch Campaign
  • The final step is to launch the campaign after it has been tested and optimized. This involves sending emails to the target audience and monitoring performance metrics to determine the campaign's success.

FAQs

To create an email marketing automation campaign, you will need an email marketing automation platform, such as HubSpot, Mailchimp, or ActiveCampaign. You can then set up your campaigns using the platform's automation features.
You can measure the success of your email marketing automation campaigns by tracking metrics such as open rates, click-through rates, conversion rates, and revenue generated.
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